Moè is the New Face of Japan With These Ambassadors
In a press conference earlier this week, three young women were introduced as the newest "cultural envoys" of Japan.
They were dressed in outfits very unbecoming of a traditional country ambassador: polka-dotted shirts and frilly-updos, Victorian-style dresses, and even one young woman in a schoolgirl outfit, and she doesn't even attend high school any longer!
What's the deal? Japan is now exporting it's greatest natural asset is seems, moè.
According to Tsutomu Nakagawa, the head of the cultural affairs division at the Foreign Ministry, these ambassadors were selected because, "We want people abroad to know these kind of people exist in Japan and to feel close to them."
A Reuters article goes on to explain the outfits are "inspired by the characters in Japan's distinctive 'anime' animated films and 'manga' cartoon books."